Product Manager · AI, Growth & Marketplace · IndiaMART

Product Manager Building AI-Native Growth at Scale

5+ years shipping growth, platform & marketplace products at IndiaMART for a B2B marketplace of 45M+ pages and 22M+ monthly users. ₹4 Cr+ in cost savings, 5× AI-search growth, 7% churn reduction — and AI-native product thinking behind all of it.

View Experience Download Resume LinkedIn
₹4 Cr+
Annual cost savings via 0-to-1 approval automation
5×
GEO traffic growth through LLM-native discovery
7%
Customer churn reduced via geo-personalised matchmaking
4×
Employee of the Year — IndiaMART (2022–2025)
About

A PM who ships, then builds.

Professional summary from the CV, grounded in real impact.

Product Manager with 5+ years of experience building growth, platform, and marketplace products at IndiaMART — across 45M+ indexed product pages and 22M+ monthly active users. Proven track record of owning product strategy, roadmap execution, and 0-to-1 scalability initiatives delivering measurable business impact. Experienced in AI-native product development, marketplace optimisation, and cross-functional leadership across Product, Engineering, Analytics, and Design.

Outside of work, I build side projects to stress-test the same AI systems I design for — see Side Projects below.

Work Experience

Where I've Worked

5+ years shipping at scale.

IndiaMART
Apr 2022 – Present
Promoted from APM to PM within 2 years based on high-impact delivery.
Product Manager — Omnichannel Product Pages
  • Owning product, growth, SEO and platform initiatives across 45M+ indexed pages and 22M+ MAU spanning App, Desktop, and Mobile.
  • Spearheaded next-gen product page redesign — 10% MoM uplift in engagement funnel metrics through stronger trust systems and AI-assisted design workflows.
  • Led technical SEO, API optimisation and performance architecture — cutting HTML payload by 50% and reducing response latency.
  • Drove 5× growth in GEO traffic through LLM-native discovery, structured content, and semantic SEO.
Product Manager — Mobile Website Product Pages
  • Reduced customer churn by 7% via geo-personalised buyer-seller matchmaking — driving 2× growth in local introductions.
  • Reimagined buyer intent capture with multimodal RFQ inputs (voice, image, contextual comments) — improving lead fulfilment by 15%.
  • Built an AI-driven journey analytics framework using MS Clarity + GA4 signals to accelerate experimentation cycles.
  • Reduced Core Web Vitals, SEO and code-quality issues by 98% via an AI-powered governance system integrated into CI/CD.
Assistant Product Manager — Buy Leads
  • Delivered ₹4 Cr+ annual cost savings by launching a 0-to-1 automated buyer-lead approval platform via WhatsApp and voicebot workflows.
  • Increased lead transactions by 10% — 30% uplift in spec fill rates and corrections across 22K+ low-quality categories.
  • Built fraud-detection and profile enrichment system using government-verified identity signals to automate buyer validation.
  • Designed near real-time performance dashboards integrating Data Warehouse, Looker, and PowerBI.
Motherson Sumi Infotech & Designs
Jun 2021 – Apr 2022
Management Trainee (Pre-Sales)
  • Consulted with enterprise clients to analyse core business needs and value drivers, translating operational bottlenecks into tailored, high-impact software solution proposals.
Skills

Toolkit

What I bring to the table.

Core Skills
Product Strategy Product Roadmap PRD Writing OKRs Backlog Prioritization Stakeholder Management Agile / Scrum User Research A/B Testing Growth Strategy Product-led Growth Marketplace Platforms AI Product Development Technical SEO Product Analytics Cross-functional Leadership
Tools & Analytics
Google Analytics (GA4) MS Clarity Looker PowerBI Data Warehouse SQL Jira Figma
Certifications & Awards
Certified Scrum Product Owner [2023]
Employee of the Year — IndiaMART [2022, 2023, 2024, 2025]
Education

Academic Background

B.Tech CS → MBA → building in public.

MBA
IMT Ghaziabad
CGPA 6.5 2019 – 2021
B.Tech — Computer Science
Kalyani Govt. Engineering College
CGPA 8 2015 – 2019
12th — WBCHSE
90% 2015
10th — WBBSE
94% 2013
Side Projects

Things I Build on the Side

Evenings-and-weekends AI builds — how I stay hands-on with the tech I design products around. Click Launch to try them.

Trading Automation Python
Crypto Trading Bot
Support/resistance + structure-shift algo for CoinDCX INR futures. Live path is purely rule-based — zone detection (4h), signal confirmation (5m), mechanical risk management, HMAC-signed execution. DeepSeek runs only in backtesting to measure whether an LLM filter adds edge.
GitHub ↗
Leads Quality AI
Quality Audit Agent
An AI auditor that checks buy leads and product listings for quality issues — spec mismatches, vague titles, PII, selling intent, and implausible quantities or prices — using vision-capable models.
Launch ↗ GitHub
Game RPG AI
Vibe Coded RPG Game
A browser-based zombie survival RPG — scavenge, craft, and fight through turn-based combat, with an AI Game Master that narrates free-text actions via a live LLM.
Launch ↗ GitHub
AI Automation YouTube
AI YouTube Story Pipeline
End-to-end AI pipeline that turns episode outlines into narrated YouTube videos — LLM scripts, Flux Schnell images, Kokoro TTS narration, auto-subtitles, Ken Burns video assembly, and automated upload with SEO metadata.
GitHub ↗
SEO HTML Automation
HTML Audit Agent
Paste any URL and get a full audit — HTML quality, SEO issues, missing meta tags, heading structure, image alt text, and accessibility violations. Report in seconds.
Launch (Railway) ↗ Launch (Pages) ↗ GitHub
Analytics KPI AI
KPI Analyzer Dashboard
Upload your KPI data and get instant AI-driven analysis — trend detection, period-on-period changes, outliers, and the 3–5 most actionable insights. No SQL. No BI tool.
Launch ↗ GitHub
Automation AI Jobs
Job Search Automation
Scans Gmail for job leads from Naukri, LinkedIn, and Instahyre, then generates tailored CVs, cover letters, and outreach messages via AI — saving everything to Drive, Gmail drafts, and Sheets. Zero backend, runs fully in your browser.
Launch ↗ AppScript ↗ GitHub
Game RPG AI
Underworld: Mafia Life
A crime syndicate management RPG — rise from Associate to Boss managing territory, crew, and money while Claude generates noir narrative flavor for every event.
Launch ↗ GitHub
Analytics SLA Dashboard
Bug Tracker Dashboard
Upload any bug export and track SLA breach rates by priority — working-day TAT calculations, exception management with notes, and filters by date, project, and assignee. Fully client-side, no backend.
Launch ↗ GitHub